Privacy Policy

10087122 Canada Ltd., operating as Aluminum Pergola (“we”, “us”, “our”), respects your privacy. This policy explains what personal information we collect through aluminumpergola.ca, why we collect it, who we share it with, how long we keep it, and what rights you have.

We handle personal information in accordance with Canada’s Personal Information Protection and Electronic Documents Act (PIPEDA) and, for residents of Quebec, the Act respecting the protection of personal information in the private sector (Law 25).

Our website is hosted in Canada. Some of the service providers we use store or process data in the United States — this is explained in the section on information stored outside Canada below.

• Contact details — name, email address, phone number and city, when you request a quote, book a showroom visit or contact us.
• Order details — billing address, delivery address, the products you ordered and your order history.
• Account details — if an account is created at checkout, your username, password (stored encrypted) and saved addresses.
• Payment details — payments are processed by our payment provider. We never see or store your full card number or security code. We receive only the confirmation of payment, the card type and the last digits.
• Anything you write to us — the content of your emails, form messages and product reviews.

When you visit the site we automatically receive your IP address, browser type and version, operating system, device type and screen size, language preference, referring website, search terms that brought you here, the pages you view, how long you stay, and the date and time of your visit. We also record which links and buttons you click, and the marketing campaign parameters (UTM tags) attached to the link you arrived through.

We receive aggregated campaign and audience reports from advertising platforms, and confirmation of payment from our payment provider. If you leave a public review of our business on Google, we display it on our site as Google publishes it.

• To process your order, take payment, arrange freight delivery and send order confirmations.
• To answer quote requests, book showroom appointments and provide customer support.
• To handle returns, warranty claims and freight damage claims.
• To meet our legal and tax obligations, including Canada Revenue Agency record-keeping.
• To detect and prevent fraud and to keep the site secure.
• To understand how the site is used so we can improve it.
• To measure our advertising and show relevant ads to people who have visited the site.

Where the law requires your consent, we rely on it. Where we process information because it is necessary to perform our contract with you or to meet a legal obligation, we rely on that basis instead.

Cookies are small files stored on your device. We and the providers listed below use cookies, pixels, tags and similar technologies on this site. The specific tools in use are:

• Essential — WooCommerce (shopping cart, checkout and account session), Polylang (remembers your language choice), LiteSpeed Cache (page performance), Wordfence (security and blocking malicious traffic, which involves logging IP addresses), Google reCAPTCHA (protects our forms from automated abuse; Google receives your IP address and interaction data). These are required for the site to work and cannot be switched off.
• Analytics — Google Analytics 4 and Google Tag Manager, Microsoft Clarity, and PostHog. These tell us which pages are visited, how people navigate the site and where they encounter problems.
• Advertising — Google Ads conversion tracking and the Meta (Facebook and Instagram) Pixel. These measure which ads lead to enquiries and orders, and allow us to show ads to people who have already visited the site. The Meta Pixel may transmit a hashed (scrambled) version of your email address or phone number so Meta can match you to an account; Meta cannot read the original value from the hash.
• Content and media — Cloudflare Stream and YouTube deliver the videos on our pages, and Google Reviews displays customer reviews. These providers may set their own cookies when the content loads.
• Marketing attribution — Zoho and WooCommerce order attribution store the campaign parameters and referring site from your visit for up to 30 days so we know which channel an enquiry came from.

How to control cookies. Every major browser lets you block or delete cookies through its settings. You can also install the Google Analytics Opt-out Browser Add-on from tools.google.com/dlpage/gaoptout, and adjust ad personalisation in your Google account at adssettings.google.com and in your Facebook or Instagram settings. Blocking essential cookies will prevent the cart and checkout from working.

Microsoft Clarity and PostHog offer a session recording feature. Depending on how these tools are configured at any given time, our analytics may include a reconstruction of your visit — mouse movement, scrolling, clicks and page transitions — played back as a video, together with heatmaps showing where visitors click most often.

These recordings are used only to find usability problems. Where this feature is active, it is configured to mask text entered into form fields, so passwords, payment details and the contents of what you type are not captured. If you would prefer not to be recorded at all, you can block the analytics cookies described above in your browser settings, or contact us and we will exclude you.

We do not sell your personal information. We share it only with the following categories of recipient, and only as needed:

• Payment processing — our payment provider, to authorise and settle your payment.
• Delivery — LTL freight carriers receive your name, delivery address and phone number so they can contact you to schedule delivery.
• Installation and dealers — where you request installation or a showroom visit, we pass your contact details and site information to the relevant installer or authorised dealer.
• Customer relationship management — Zoho, which stores enquiries submitted through our forms.
• Analytics and advertising — Google, Meta, Microsoft and PostHog, as described in the cookies section.
• Technical services — our Canadian hosting provider, and the security and content-delivery services named above.
• Professional advisers — accountants, auditors and lawyers, where necessary.
• Legal requirements — law enforcement, regulators or courts, where we are required by law to disclose, or where disclosure is necessary to establish or defend a legal claim or to prevent fraud.
• Business transfer — if our business is sold or merged, customer records may transfer to the acquiring company, which would remain bound by this policy.

Our service providers may use your information only to perform the service we have engaged them for, and are not permitted to use it for their own purposes except where their own privacy policy governs, as is the case with the analytics and advertising platforms named above.

Our website and order records are hosted in Canada. However, several of the service providers named in this policy — including Google, Meta, Microsoft, PostHog, Cloudflare and Zoho — store and process information on servers located in the United States and other countries.

While information is in another country it is subject to the laws of that country, and may be accessible to courts, law enforcement and national security authorities there. We select providers that offer contractual protections comparable to those required in Canada, but we cannot guarantee that foreign law will protect your information to the same standard as Canadian law.

• Order and transaction records — seven years from the end of the tax year in which the order was placed, as required for Canada Revenue Agency record-keeping.
• Enquiries and quote requests that do not result in a purchase — twelve months, then deleted.
• Warranty records — for the duration of the applicable warranty period plus one year.
• Website analytics — retained according to each provider’s default retention period, generally between two and twenty-six months.
• Security logs — typically thirty days.
• Customer accounts — for as long as the account is open. Contact us to close it.

Where information is no longer needed for the purpose it was collected for, and we are not required to keep it by law, we delete or anonymise it.

Under PIPEDA you have the right to:

• Access the personal information we hold about you, and be told how it has been used and who it has been disclosed to.
• Correct information that is inaccurate or incomplete.
• Withdraw your consent at any time, subject to legal and contractual restrictions and reasonable notice. If you withdraw consent we may no longer be able to supply certain products or services.
• Ask us to delete information we no longer need. We may have to keep some records to meet tax, warranty or legal obligations.
• Complain about how we have handled your information.

If you apply to become a dealer or log in to our partner area, we collect your business name, contact name, job title, business address, email, phone number and login credentials. We use this to assess the application, manage the dealer relationship and provide access to partner materials. Dealer records are kept for the duration of the relationship and for seven years afterwards.

Our products and website are intended for adults. We do not knowingly collect personal information from anyone under 16. If you believe a child has provided us with personal information, contact us and we will delete it.

The entire site runs over an encrypted HTTPS connection. We use a web application firewall, restrict access to customer records to staff who need it, and rely on a certified payment provider so that card details never reach our systems. No method of transmission or storage is completely secure, and we cannot guarantee absolute security. If a breach occurs that creates a real risk of significant harm, we will notify you and the Privacy Commissioner as required by law.

We may update this policy. The effective and last-updated dates at the top show when. If a change is significant we will post a notice on the site. Continuing to use the site after an update means the revised policy applies to you.

Our Privacy Officer is accountable for our compliance with this policy and with PIPEDA, and will answer any question about how we handle personal information.

Privacy Officer
10087122 Canada Ltd. operating as Aluminum Pergola
5155 Spectrum Way, Unit 28
Mississauga, ON L4W 5A1, Canada
Email: sales@aluminumpergola.ca
Phone: 647-905-6459
Hours: Monday to Friday, 9:00 AM – 5:00 PM (Toronto time, ET)